Is personal or business Instagram better?

So if you are personality-based brand (like a blogger or Instagram influencer) and feature both personal and business content on your account, sticking with a personal account may be better, as your followers may engage with your account more than if you limit your content to just business posts.

Is it better to have a business Instagram or personal?

Sure, personal Instagram accounts let you post the same great photos as an Instagram business account, but a business account comes with more premium features. This means more ways for your potential customers or clients to reach you, as our first benefit explains.

Is Instagram business account worth it?

There are definitely pros to switching to an Instagram business account, like: You get insights and statistics about your followers. You also get data on impressions, reach, website clicks and can see viewer trends without leaving the app.

Should you have a personal and professional Instagram?

Reasons to consider separate business and personal Instagram accounts. … But cultivating a presence that’s officially and solely dedicated to your work can also help build your brand, protect your privacy, and grow your business footprint. A business Instagram account gives you access to some simple user analytics.

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Is it bad to have a business account on Instagram?

Not only did switching to an Instagram business account have an impact, but it also seems to be having a negative impact on engagement. … If it’s a business, it makes sense to have an Instagram business account as you get things like: Insights. Ability to run ads.

Do personal accounts get more followers?

A study conducted on this topic specifically showed that engagement is higher for personal profiles that business profiles, but it relies heavily on the number of followers. … The results showed that engagement for personal profiles was about 1% higher than for business profiles.

Should I switch my personal Instagram to business?

For many, being able to have specific insights to their Instagram audience is valuable information. … Users interested in closely understanding who their followers are, when they’re active on Instagram and where they’re located (to name a few details) should consider switching to business profiles.

What are the pros of a business account on Instagram?

10 benefits of an Instagram business profile

  • Your Instagram bio gets an upgrade. …
  • You can schedule posts. …
  • Access to Instagram insights. …
  • Set up an Instagram Shop. …
  • Access advertising options. …
  • Create quick replies. …
  • Approve branded content tags. …
  • Add links to Instagram stories.

What is the advantage of having a business account on Instagram?

Switching to an Instagram business account gives you the ability to access built-in insights about your account and its performance. You’re able to take a look at your post performance, follower activity and audience insights.

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Can I have both a personal and business Instagram account?

Can you have both? Sure you can have both if you want to. There’s no right way. You can have a personal Instagram account that you make private or public and a business Instagram account that solely focus on your business.

Can you switch from professional to personal Instagram?

Open Instagram on your phone. Now go to your profile and tap on Menu in the upper right corner. Then tap on Settings and then Tap on Account. Tap on Switch to Personal Account.

Should you have 2 Instagram accounts?

The benefit of having multiple Instagram accounts for the same brand is to customize your marketing messaging to different audience segments. … The accounts should be different enough that you can create unique content that appeals to the interests of each particular audience.

Do Instagram business accounts get more followers?

Choose the business profile to get noticed in the Instagram feed. … You’ll increase engagement and followers, and these users may be more likely to interact with and purchase from your business directly with the new contact button on your business account.

Do Instagram business accounts get less likes?

The results found that the business account had significantly (statistically) LESS likes than the personal account, lending support to my hypothesis that Instagram business accounts have lower organic engagement than Instagram personal (default) accounts.